Sad truths

Often times in childrens cartoons, there are side characters who are used to represent real world issues, often times these side characters' stresses are much higher than the main cast, as their issues reflect much harsher lessons.
Marty is a character designed to portray how bad pollution is, which leads to his own issues being much scarier than the average 1989 children's cartoon issues. His episodes are known for a different writing style, given his dual copyright, he has a different publicity team working on his character.
Often times, his episodes are longer than usual as well, given the higher budget gifted by the sister corporation that's aiding in his portrayal.
These facts put together lead the cartoon version of Marty to be much more mature and cynical than the other characters, his characterization doesn't leave him much space to be silly.
This characterization is what caused both adults and children to enjoy his character.

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